Netflix is going to be more expensive for all cord cutters in 2025.
In a letter to shareholders, the streaming TV giant announced on January 21 that it enjoyed a terrific earnings report for the final quarter of 2024.
And what do we get as a reward as customers? A price increase, of course.
Amid the talk of profits and growth, Netflix also announced it will be raising prices for each of its subscription tiers.
âAs we continue to invest in programming and deliver more value for our members, we will occasionally ask our members to pay a little more so that we can re-invest to further improve Netflix,â Netflix wrote in that letter. âTo that end, we are adjusting prices today across most plans in the US, Canada, Portugal and Argentina.â
Letâs take a look at the details.
Netflix Announces 2025 Subscription Price Increase
Like it or not, Netflix is going to be more expensive in 2025.
All three of Netflixâs subscription tiers will be impacted, with existing customers most likely feeling the pain on their next billing cycle. New customers should see the new pricing upon signup. I checked the website, and theyâre already advertising the increased prices.
Hereâs a quick breakdown of the changes.
So, it appears that âStandardâ customers are hit the hardest with a $2.50 per month increase. That means subscribers will pay approximately $30 more per year for the same product.
Itâs worth noting that those who share a âStandardâ account will also be charged an additional $1 per month to add a member. This option, which was given after Netflix cracked down on password sharing, has increased from $7.99 to $8.99 per month.
Why This Is Happening
As you might expect, Netflix gave the same canned answer most streaming services give when they increase their prices: The cost of providing content to consumers has gone up.
However, in the case of Netflix, there is a case to be made that they are expanding their options for viewers beyond the world of on-demand TV series and movies.
Aside from the investment in Netflix Originals, Netflix also has invested heavily in live sporting events recently. You may recall that it was the exclusive broadcast home for a pair of NFL football games on Christmas Day in 2024, as well as the exclusive broadcast for the widely viewed Jake Paul vs. Mike Tyson boxing match in 2024.
While most consumers would probably prefer that they get the chance to âopt inâ to paying for a tier that provides live sports, the subscription numbers indicate that content is an area for growth for the streaming service in 2025 and beyond.
So, in short, Iâd expect to see Netflix continue to pursue more live event content in exchange for charging this higher price.
Are you considering canceling your subscription as a result of this price hike? Weâd love to hear your thoughts in the Clark.com community.
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